Sales Intelligence in CRM: Overview of Methods

If you are developing integrations for Bitrix24 using AI tools (Codex, Claude Code, Cursor), connect to the MCP server so that the assistant can utilize the official REST documentation.

Sales Intelligence in CRM allows you to link leads, deals, contacts, companies, and estimates with their sources and acquisition paths.

The methods in this section help create and utilize Sales Intelligence traces in the CRM REST API.

Overview of Methods

Scope: crm

Who can execute the method: any user

Method

Description

crm.tracking.trace.add

Creates a Sales Intelligence trace and returns its identifier

crm.tracking.trace.delete

Deletes a Sales Intelligence trace

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